This is a page where I can share my process for a specific project, start to finish.
Alphabet sports collective
brand discovery
critique of existing logo
proposed changes (not trying to change too much, they’re happy with the uniqueness, they feel like the mark stand out already recognizable -> polish details to align with mission and also
guidline creation
expand brand to become visual language that can be used for all platforms
- social templates
- emails
- business cards
Icon and photo collages
Motion - make it come to life!
- do I make this all a video? Or do I just infographics, map style?