Dom
is a 
Motion and Graphic Designer based in 
San Francisco.

Dom
embraces 
working with curiosity in 
various media, applications, forms, and dimensions.

Dom tends to see
more silver linings than clouds
and seeks to
build worlds of smiles and wonder.

Projects
  1. Shiftmaker Tour
  2. SF Earthquakes
  3. I Can Play Too
  4. Um, What is a word? 
  5. Allbirds in Motion
  6. Exformation


About
  1. Resume
  2. Timeline


What I Do

  1. Motion Graphics
  2. Graphic Design
  3. Visual Identities
  4. Kinetic Typography
  5. Illustration


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 4. Um, What Is a Word? 

05.2020 - 07.2021
Skills: Writing, 
Photography, 
Model Making, 
Fabrication, 
Story Telling, 
Book Binding
Tools: Illustrator, 
Photoshop, 
InDesign, 
After Effects, 
Premiere Pro, 
Procreate, 
Audition, 
Voice Dictation, 
Language Translators, 
Google Streetview, Spreadsheets




            
These books are the experiments recreated, translated or interpreted into book form. Each is uniquely crafted and designed based on the core characteristics of the experiments as driving inspiration for the mechanisms and form of the book.  

While the experiments investigate the meaning of a word, the variable construction methods of these booklets project and expand the exploratory mentality into questioning the meaning and form of a book. 



The experiments were focused on investigating the meaning and form of a word through the lens of 6 unique modalities in which a word can exist:
  • Form
  • Denotation
  • Placement
  • Phonics
  • Articulation
  • Experience
The experiments ranged from games, to performances, to breaking of digital tools, and some that don’t have a name or label. 



These experiments were measured mostly based on how it transmutated a haiku. I use the term “haiku” loosely. I was inspired to use haikus as a material becuase once I heard the goal of a haiku is to have as many meanings as possible, with only a few sounds, while I’m investigating the many meanings of a word. 

However I used nonsense intentionally as a tool to remove the need to understand the of a word to allow for the other modalities of the word to exist. 



The projects contained in this book were galvanized by curiosity and openness to the alternive. While documenting, this book also aims to reflect and perpetuate this mentality of experimentation in its own design and construction. 

This book is mainly organized by concept. Each sections contains the experiments that explored how that concept affects, manifests through, or transmutates a haiku. Following the experiment subsections are the books that reflect that respective experiment. These booklets were meant to be experiential, so a couple pages are inserted into the book for the reader to tangibly turn and read for themselves.